CCM: the platform that enables effective communication
If you want to address your customers with clear, timely, direct messages and through the medium they prefer, the CCM –Customer Communications Management– platform is
1. Key strategies to apply to technological transformation processes.
2. Key points of technological transformation for organizations.
3. Strategic concepts within the business technological transformation.
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If you want to address your customers with clear, timely, direct messages and through the medium they prefer, the CCM –Customer Communications Management– platform is
The digital transformation has brought with it a number of products, habits and processes, which have provided efficiency and an absolute improvement for the relationship
Transformation is running a process to change something that already exists. With this, the state is passed, that is, the evolution occurs naturally and without intervention. In the opposite case of innovation, it helps to improve actions or processes, and disruption redefines rules with drastic changes.
From a disruptive development that impacts humanity, new applications, inventions and transformations begin to be developed, which become a continuous scaling of digital evolution.
Have a basic understanding of technological transformation, read trends and interact around this topic.
This strategy has to be based on the client and what is known about it. Also, about competition, data, innovation and the value generator.
Apple, Microsoft, Google, Facebook, Lego, Argos, Lumen.
The creation of customer communities through digital systems, applying consumer knowledge in their processes and digital methodologies.