{"id":7853,"date":"2023-03-09T16:23:54","date_gmt":"2023-03-09T21:23:54","guid":{"rendered":"https:\/\/www.cadena.com.co\/?p=7853"},"modified":"2023-03-09T16:23:54","modified_gmt":"2023-03-09T21:23:54","slug":"digital-ventures-a-trend-that-is-here-to-stay","status":"publish","type":"post","link":"https:\/\/www.cadena.com.co\/en\/digital-ventures-a-trend-that-is-here-to-stay\/","title":{"rendered":"Digital ventures: a trend that is here to stay?"},"content":{"rendered":"
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<\/p>

E\u00a0 <\/span>-commerce<\/span><\/em> \u00a0has become the number one digital tool for companies to differentiate themselves from their competition, thanks to features such as omnichannel models, better user experience, and reduced operating costs.<\/span><\/p><\/div><\/div>

In a survey carried out by\u00a0 <\/span>SendCloud<\/span><\/em> ,\u00a0 <\/span>e\u00a0 <\/span>-commerce<\/span><\/em> \u00a0has grown 6.7% in the last year<\/span><\/a> \u00a0thanks to the pandemic. This, taking into account that for the consumer, the experience during their purchase process has become one of the most important factors in making their final decision to carry the product or not.<\/span><\/p>

Even, as a consequence of the quarantines during the pandemic, more than 70% of people in the world began to buy\u00a0 <\/span>online,\u00a0<\/span><\/em> generating\u00a0 <\/span>profits for the companies that were online for about 39,000 USD<\/span><\/a> . These results have led more and more entrepreneurs to transform digitally by creating\u00a0 <\/span>100% online ventures<\/span><\/a> \u00a0that grow exponentially in their first months, according to the\u00a0 <\/span>Change creator<\/span><\/em> technology and trends magazine .<\/span><\/p>

So how to achieve it and what kind of good practices to implement? <\/span>To do this, we share these global<\/span><\/a> success stories\u00a0 .<\/span><\/p><\/div><\/div>

1<\/span><\/b><\/div>

Amazon<\/span><\/strong><\/a><\/p><\/div>

Its initial purpose in 1994 was to be an online bookstore. However, its success transformed the company with\u00a0 <\/span>online<\/span><\/em> sales \u00a0of all kinds of products such as appliances, technology or entertainment. It currently has 560,000 users and generates net revenue of $177.9 billion, shipping worldwide. How did they do it?<\/span><\/p><\/div><\/div>