{"id":7668,"date":"2023-03-08T22:43:22","date_gmt":"2023-03-09T03:43:22","guid":{"rendered":"https:\/\/www.cadena.com.co\/?p=7668"},"modified":"2023-03-08T22:43:22","modified_gmt":"2023-03-09T03:43:22","slug":"how-to-use-and-promote-the-digital-boom-of-the-moment","status":"publish","type":"post","link":"https:\/\/www.cadena.com.co\/en\/how-to-use-and-promote-the-digital-boom-of-the-moment\/","title":{"rendered":"How to use and promote the digital boom of the moment"},"content":{"rendered":"
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It has always been said that digital transformation had a sine qua non condition: the right culture. Today we have it, technology is an imperative, it keeps many companies running, it was democratized and, as if by magic, the need made many of us learn what previously seemed complex to us.<\/span><\/p><\/div><\/div>

Just to give an example, three of the issues that generated all kinds of questions and sensitivities five months ago are today protagonists in the world: automation, which allows many companies to continue operating and be more efficient; artificial intelligence, the resource that is helping the most to get ahead in decision-making; and robotization, which guarantees the operation and minimum income to critical sectors of the economy.<\/span><\/p>

What previously seemed like a utopia, such as Rappi delivering addresses with\u00a0 <\/span>robots<\/span><\/em> , was seen on the streets of Medell\u00edn, thanks to the\u00a0 <\/span>Kiwibot<\/span><\/a> company from Antioquia ; while in China and South Korea, through georeferencing of smartphones, the proximity of those infected with COVID 19 is detected, highlights\u00a0 <\/span>Helmut Cepeda<\/span><\/a> , vice president of Expansion at\u00a0 <\/span>RD Station<\/span><\/a> , a services and information technology firm.<\/span><\/p>

To complete this good moment, the crisis has provided the world with a greater awareness that puts people before the economy, a fine line between development and technological transformation.<\/span><\/p>

Contactless technologies are leading the new digital transformation, says\u00a0 <\/span>Edgar Salas<\/span><\/a> , CEO of\u00a0 <\/span>AZLOGICA<\/span><\/a> , an internet of things solutions company.<\/span><\/p><\/div><\/div>

Post-covid technologies<\/span><\/h2>