{"id":7226,"date":"2023-03-08T10:43:16","date_gmt":"2023-03-08T15:43:16","guid":{"rendered":"https:\/\/www.cadena.com.co\/?p=7226"},"modified":"2025-03-19T20:37:25","modified_gmt":"2025-03-20T01:37:25","slug":"cybersecurity-in-the-metaverse","status":"publish","type":"post","link":"https:\/\/www.cadena.com.co\/en\/cybersecurity-in-the-metaverse\/","title":{"rendered":"Cybersecurity in the metaverse"},"content":{"rendered":"\t\t
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The metaverse is possibly one of the biggest revolutions of the moment, with an exponential volume of business for the next few years. This, however, also brings new cybersecurity risks. We tell you everything you need to know.<\/span><\/strong><\/p><\/div><\/div>

Aspects of technology such as security have made companies around the world join forces to cooperate, such as the implementation of\u00a0 <\/span>https<\/span><\/em> \u00a0on websites or the spread of two-step verification, measures that improve the\u00a0 <\/span>user experience<\/span><\/a> .<\/span><\/p>

The same should happen with the metaverse: each company develops its own technologies and virtual worlds, but when talking about security, they must agree.<\/span><\/p>

In order for the metaverse to be\u00a0 <\/span>a safe virtual space <\/span>\u00a0<\/strong>that facilitates interaction between people from all over the world<\/span><\/a> \u00a0without fear of being deceived or scammed, we must propose adequate policies from the birth of this new technology.<\/span><\/p><\/div><\/div>

Why might there be greater risk appetite in the metaverse?<\/span><\/h2>

Any connection to a digital network poses a security risk, especially now that these virtual universes have their own characteristics.<\/span><\/p>

Access to the metaverses is done through virtual and augmented reality devices such as glasses, helmets and mobile applications. The data they collect goes beyond\u00a0 <\/span>cookies<\/span><\/i> , location, age, gender or nationality.<\/span><\/p>

Now biometric data is also obtained: facial expression, voice, fingerprints, body movements and physiological responses to stimuli. There’s even an avatar customization engine based on user photos that creates 3D replicas of people, places, and objects.<\/span><\/p>

In this way, the experience in the metaverse would be as personalized as possible, but what would happen if outside entities or people could access this highly sensitive data with malicious intent?<\/span><\/p><\/div><\/div>

5 risks that the users of my company can have in the metaverse<\/span><\/h2>

The risks that have generated the most concern so far are:<\/span>\u00a0<\/span><\/p>

1<\/span><\/strong> Data extraction.<\/span><\/div>
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2<\/span><\/strong> Digital identity theft to obtain our most sensitive information.<\/span><\/div>
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3<\/span><\/strong> Privacy issues, because this right may conflict with the need for security.<\/span><\/div>
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4<\/span><\/strong> Scams about digital currencies that are the basis of the economy in these universes.<\/span><\/div>
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5<\/span><\/strong> Greater relevance of\u00a0 <\/span>Smart Contracts<\/span><\/a> , which implies greater attention when accepting the terms and conditions of the platforms.<\/span><\/div><\/div><\/div><\/div>

What challenges and measures must my company assume to enter the metaverse?<\/span><\/h2>

Metaverse platforms are likely to generate entirely new data streams with the potential to improve authentication, locate suspicious or malicious activity, or even revise cybersecurity to help human analysts make in-the-moment decisions.<\/span><\/p>

Among the measures that must be adopted in this area, the following must be guaranteed:<\/span><\/p>

Confidentiality:<\/span><\/strong> \u00a0ensuring that only authorized actors can access the data and that no one has access to the information during its transmission over the network.<\/span><\/p>

Transparency:\u00a0<\/span><\/strong> creating\u00a0 <\/span>a rating system<\/span><\/strong> \u00a0so that society knows what the position of each company is in maintaining reliability and security, and requiring member companies to hire someone\u00a0 <\/span>responsible for this<\/span><\/strong> .<\/span><\/p>

Integrity:<\/span><\/strong> \u00a0establish protocols to protect the information, avoiding any modification or destruction of it and guaranteeing the authenticity of the data, with aspects such as the immutability and traceability of the information, the quality of the data and the use of smart contracts.<\/span><\/p>

Availability:<\/span><\/strong> \u00a0ensuring the services of the metaverse 24 hours a day, making its operations resilient to possible attacks or failures in the infrastructure.<\/span><\/p><\/div><\/div>

What can we conclude?<\/span><\/h2>

C <\/span>ompanies have not had a great record of\u00a0<\/span><\/strong> consumer\u00a0 protection <\/span>since the internet existed<\/span><\/a> ; For this reason,\u00a0 <\/span>security in the metaverse will require more<\/span><\/strong> \u00a0than just a bunch of tech companies that promise to take care of us.<\/span><\/p>

If we don’t adopt these policies early on, the metaverse will fail or turn into a chaotic new society with high levels of impunity. As virtual citizens, we need these measures to establish control and order.<\/span><\/p>

It may also interest you: <\/span><\/strong>\u00a0Cryptocurrencies and recommendations to avoid falling into money laundering<\/span><\/a><\/p><\/div><\/div><\/div><\/div>

\u00a0<\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Related questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tWhat is data extraction?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

It involves retrieving or pulling various types of data from one or more sources for processing, storage, and analysis elsewhere.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tHas Meta ruled on cybersecurity?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

Meta released a\u00a0 <\/span>press release<\/span><\/a> \u00a0detailing partnerships with groups and individuals to \u201cresponsibly build the metaverse\u201d and a\u00a0 <\/span>blog post<\/span><\/a> \u00a0on keeping VR spaces safe.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tWhy privacy and security can conflict<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

Filing complaints in this medium is often difficult because, for privacy reasons, platforms often do not record what happens on them or communicate with each other about which users are problematic, because companies are obliged to maintain the privacy of user information. user in accordance with the terms of service.<\/span><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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